Hello! I am Isabel, a storytelling strategist and creative writer.

I work with businesses in the wellness industry: coaches, psychologists, counsellors, leadership-development consultants, nutritionists, personal care and beauty therapists, personal trainers, yoga and pilates instructors and wellness-tourism operators; and help them create a distinctive and attractive offer and become THE brand of choice for their desired customers.

Do you find?
・It is hard to ATTRACT new customers.
・You are put into the same category as other similar businesses but you are VERY different.
・You have difficulty creating an offer that clearly articulates your UNIQUE value.
・You are trying to evolve your services or scale up but are not sure how without compromising your REPUTATION.
・After a successful launch and period of growth, you have reached a PLATEAU.

Solving these challenges is what I do.

I work with you to create your unique brand offering, by telling a story which captivates your customers and turn your business into their ONLY rational choice. As a result, they'll want YOU because they'll realise why you are the perfect fit for them. Your brand story provides you a solid foundation to introduce new services, scale up and maintain a consistent flow of customers.

Book your FREE 20-minute discovery consultation here.


How we can help you

Telling an attractive and compelling story is essential for your business to grow and attract your desired customers. It captures your personality, sets you apart from your competitors and fuels your marketing activity to achieve the results you want.

To help you define and articulate your business’s unique story and create an irresistible offering, I offer the following services:


One-To-One Consultancy

My storytelling and marketing consultancy services are designed to put your business in the spotlight, so it becomes THE destination for your perfect customers.

Through a thorough process, we work together to unveil your unique brand story. I will show you the techniques of how to use emotional storytelling to become the rational choice for your customers and a trusted name in your field.

You’ll learn how you can turn your marketing into a captivating love story, with a content strategy which supports your growth and help you achieve your commercial goals.


creative workshops

Do you feel overwhelmed when trying to find new customers? Wouldn’t it be nice if they found you? What’s more, wouldn’t it be amazing if you became their rational choice?

Come and join me in one of my creative workshops to discover the secret to tell a story which connects you with your desired customers and turn your business into their number ONE choice.

Next workshop - Autumn


Creative Writing

Do you need a helping hand generating captivating marketing content? Not sure how to tell a compelling story that enchants your customers?

Little Red Writing Agency is the hub of an incredible team of writers and offers copywriting services for those wanting to free themselves from the burden of writing and are looking for help to write their marketing content.

We write blog posts, articles, marketing brochures, websites, reports and social media content.


Imagine ✶ Believe ✶ Create

I would, without question, recommend Isabel! Our session with her was truly inspirational! She was able to take our thoughts and ideas to create our brand story, mission and values that really reflect who we are and what we do! She goes above and beyond for her clients and always happy to help!
— Zoe Lidster, Harwood HR Solutions
I would definitely recommend working with Isabel if you are looking to improve your business branding, content, website and overall business growth. She is so inspiring and makes you feel excited and motivated about your project along with giving you great ideas and a structured plan. She really knows her stuff when it comes to branding and content marketing along with all the complicated IT bits! She is a great listener as well as advisor and I now feel I have a clear path in place to achieve my goals.
— Paige Scurfield, Willow Cottage Beauty Cabin

Get access to my handy branding tips on Instagram

I share lots of insights on branding and writing @littlered_Isabel. Get in touch and let us know what steps are you taking to define your brand and tell your story. We’d love to hear from you #unleashyourbrandsflair